
Dubai · September 2026 · Private Events
From empty room to masquerade dinner in one day
Morning: an empty floor and equipment cases. Evening: a finished red masquerade dinner.

Private Lifestyle Management · Dubai
Home, relocation, events and concierge — handled discreetly, in English, Русский, Türkçe and Azərbaycanca.
Licensed in Dubai · NDA as standard · Replies same day
What We Do
SETTRA is a founder-led private lifestyle management service for people who value their time. We coordinate daily life in Dubai — home, relocation, private events and concierge requests — with discretion and personal attention. One trusted point of contact, a clear brief and consistent follow-through.
A Glimpse






Services
Staff scheduling and supervision, maintenance and contractors, vendors, inventory, calendar, appointments, errands and deliveries — your home and week run without you chasing anyone.
Learn more — Lifestyle & Home ManagementUtilities, internet, school shortlists, movers, furniture and car registration coordination — residency paperwork coordinated with licensed PRO partners.
Learn more — Relocation & Settling In Try the free Move Planner →Scheduled inspections, AC and leak checks, garden and pool supervision, security registration and a home made ready before you land — someone on the ground acting for you.
Learn more — Residence Care While You’re AwayOwner-side coordination for villa and apartment renovations — briefs, contractor quotes, access, progress and handover. Licensed partners deliver design, technical works, approvals and fit-out. Snagging for new handovers included.
Learn more — Renovation & Fit-Out ManagementDinners at home, celebrations, chefs, florists and staff for the evening — every detail arranged.
Learn more — Private Events & HostingRestaurant and club reservations, chauffeurs, event tickets and VIP access.
Learn more — ConciergeWhen a request is outside our direct scope, we introduce you to a vetted, licensed partner and stay your single point of contact.

Dubai · September 2026 · Private Events
Morning: an empty floor and equipment cases. Evening: a finished red masquerade dinner.

Dubai → Costa Rica · 2026 · Private Travel
From a single message to a fully organised trip.

Oxfordshire, UK · April 2026 · Travel & Stays
Exactly the switch-off the client asked for, outside Dubai.
How It Works
Send us a WhatsApp or fill in our enquiry form. No commitment required.
A short, confidential conversation to understand your lifestyle, priorities, and what you need handled.
We design a bespoke service plan around your routine — transparent, flexible, and built for you.
One trusted point of contact takes over the details, so your day-to-day runs effortlessly.

The Founder
Natig Rashidli founded SETTRA after more than eight years in VIP hospitality — including roles at Bulgari Hotel Dubai, one of the city's most exclusive properties. He saw first-hand how even the most successful people struggled with the daily demands of life in a fast-moving city.
SETTRA was built to fill that gap: a single, trusted point of contact who handles everything from residency paperwork and home staff to private events and cross-city logistics — with genuine care and absolute discretion.
Unlike large agencies, every SETTRA client works directly with Natig — no account managers, no hand-offs. This ensures consistency, confidentiality, and a level of personal attention that simply can't be replicated at scale.
8+
Years
Our founder, Natig Rashidli, has 8+ years in luxury hospitality, including Bulgari Hotel Dubai
UHNW
Residence
Our founder, Natig Rashidli, has hands-on experience managing a private UHNW residence in Dubai: property, staff, vendors, travel and events
4
Languages
Fluent in English, Russian, Turkish and Azerbaijani
1:1
Founder-led
You work with the founder directly — no call centre, no hand-offs. NDA as standard.

Start with a conversation. No commitment, no obligation — just genuine help.